The Genisys Team

Brayton Farr

Licensed in
I am here to provide you with expert mortgage advice and bring you home faster.

Get to know me.

Brayton was raised in the small village of Northport, Leelanau County, Michigan. He still calls Leelanau County home today. Growing up in a tight-knit community helped him understand the importance of putting others first and making meaningful and impactful lifelong connections. Brayton started his lending career with a local community bank and has now moved to Genisys Mortgage Professionals in 2024. Prior to mortgage loan origination, he spent the previous seven years in the insurance industry. Brayton graduated from Grand Valley State University with a Bachelor of Business Administration Degree in Finance and Marketing.

Volunteering, community engagement, and making a positive impact on his local community is very important to Brayton. He is currently the President of the Leelanau Peninsula Chamber of Commerce, as well as, Vice-Chairperson of the Leelanau Peninsula Economic Foundation, and he sits on the board of the Suttons Bay Chamber of Commerce. He is an affiliate member of Aspire North Realtors®, a Strategic Partner of Women’s Council of Realtors (WCR), member of the Suttons Bay Chapter of BNI, member of The Leelanau County Prospectors Club, Ambassador of Traverse Connect, and member of the Traverse City Young Professionals (TCYP).

When he’s not working or volunteering, Brayton enjoys spending time with his family and friends, working on cars, house projects, and enjoying beautiful Northern Michigan.

Brayton would love the opportunity to assist with your lending needs whether you are thinking about refinancing or purchasing a home.

Locate your guide on the lending journey.

“Genisys Mortgage Professionals are second to none! They made every step of the house buying process simple and made sure we were educated on what they were doing the entire time.”

Michaela W.

“I have used Genisys Mortgage on several occasions, for both new home purchases and mortgage refinancing. Bruce and his team make the loan process easy to understand, and went above and beyond to make sure the loan product matched what I needed most.”

John N.

“Amazing mortgage company. They helped us get our home in 2013. Super smooth process and we really learned a lot. Any questions we had, were answered right away.”

Jamie S.
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